...for the norwegian design-seminar Edit 09.effect, hosted by Grafill. The concept and idea is based on the theme effect. An effect is regarded as a concluded result, and can be used as a base for directions chosen while developing. The overall idea was to research a form of “study” on the effect of design, in which the seminars target-group took part in the process of building the identity. A number of questions was answered by the audience and the identity was built upon results from a democratic process.
I think these pieces are a great example of how the infographics can establish the visual identity. They printed across multiple formats, and the data is what made them cohesive (plus some color choices).
