Monday, April 19, 2010
Product Names
These are my long, narrative product names. I have actually put a lot of time into figuring them out, and some feedback would be cool.
"The gum ball machine that sat lonely on Grandma's dusty dresser at Shady Acres nursing home, dispensing stale, powdery gum balls to stifled grandchildren, her unwilling visitors."
"The backscratcher that was used by the neighborhood kids on lazy summer afternoons to comb and pick through the long and tangled hair of the stray cat that lived under the gazeebo in the local park."
"The scale model of “Big Snow”, the largest chicken ever to have lived, that was perched on the refridgerator in the church kitchen, overlooking Wednesday night community potlucks."
Sunday, April 18, 2010
Saturday, April 17, 2010
Logo Revision / Sizing
Here is my final (post kerned) logo along with 2 ideas i had for the 826 logo itself.


Also, as discussed during group crits I have added a white background to the logo when placed on the packaging. However I am becoming concerned that when shrunk to the small size that the logo is required to go to on the front of the packages "826 BMORE" will become smeared and illegible. Does any one have any opinions on whether it would be ok to just take out 826 BMORE type (as below) on the 1 place on each package where it gets this small? The full lockup still appears larger on other parts of the package.
Thursday, April 15, 2010
The Little Shoppe of Grammar, Label Revisions
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